News and Views

Coles’ Own Brand fresh milk portfolio has undergone a rebrand. Completed by branding and design agency Hulsbosch, the rebrand is said to represent a new era for Coles. ..

The father and son duo behind independent strategic branding and design agency, Hulsbosch, chat to Mumbrella about evolving their relationship from dad and son to equal in ..

Brand and design agency Hulsbosch have launched a range extension for the international award-winning skin care brand of products KOi, introducing a sub range called KOi fo ..

Our Young Gun profile takes a look at some of the young talent across the advertising, adtech, marketing and media sector in Australia. It aims to shed light on the varying ..

Hulsbosch was awarded the gold and silver trophies for best in category work at the 2021 Sydney Design Awards ..

Hulsbosch creative director Mikey Hart signals change to brand work dealing with the topical issue of public health. He believes brands are helping stop the spread of germs ..

International award winning Australian independent branding and design agency Hulsbosch has taken home two Golds and the prestigious Publishers Choice Award at the Vertex ..

In this guest post, Hulsbosch’s creative director Marcel Wijnen, casts his design eye over what truly makes a brand and says it’s all about being true and essential ..

International award-winning, independent branding and design agency Hulsbosch has completed, brand strategy, identity creation, brand name, design development, and ..

Australian congenital heart disease profit-for-purpose charity, HeartKids has launched a new brand strategy, identity and logo created by international award-winning ..

Australian independent brand and design agency, Hulsbosch has won 2 international design awards for their Coles Own Brand confectionery range redesign ..

A scientific and education centre of excellence, the Australian Institute of Botanical Science (the Institute) has launched a new identity created by brand and design ..

With cultural shifts propelling concepts like wellness and sustainability into the mainstream, Irma del Mundo explores why “going zero” is the new hero and what that trend ..

Branding agency Hulsbosch has launched a new brand identity and positioning for Coles’ skincare brand KOi ..

Hulsbosch was awarded two gold trophies for best in category work at the 2019 Sydney Design Awards. Australian business-only bank and EFTPOS provider, Tyro Payments ..

Canberra’s largest executive search consultancy to the Government sector, Beaumont&Beaumont have launched a new brand strategy and architecture, name and identity ..

There is now a fifth ‘P’ in the marketing mix. Everyone knows the 4 P’s of marketing: Price, product, promotion and place ..

Australian football fans can now proudly wear a newly-created ‘green and gold’ coat of arms crest designed by leading brand agency Hulsbosch ..

Hulsbosch has achieved local market recognition at the 2018 Sydney Design Awards with a double-gold win for entries in two categories ..

Hulsbosch and Australia’s only Secure Plastic Card manufacturer, Placard have been globally recognised by the prestigious US-based International Card Manufacturers ..

Now more than ever, giving is to be promoted and embraced by marketing and creative professionals ..

For the first time in their 25-year history, in partnership with Hulsbosch, Australian commercial fit-out and interior design company Axiom has rebranded ..

It’s the ultimate in corporate communications: how businesses use motifs and colours to define what they are and what they stand for ..

How do you sum up an entire company in just a symbol? Just ask Hans Hulsbosch, a man so sought after for his talents, that even some of the nation’s biggest rivals, ..